Marketing Blog
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Why breakfast is ready to break out and party?
We blame the pop tart. Cast your mind back a few years. Can you recall the image of a flat, strawberry, goo-filled parcel launching itself from the beloved toaster and enriching the life of it’s recipient through the power of … Read on →
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What do you need for a career in Marketing?
I love working in Marketing! But I know I had a lucky break at the start of my career that gave me the foundations I needed to continue to develop and demonstrate value to my employers. Was it a lucky … Read on →
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Justify your Marketing Spend
In the second of our video blog posts – we discuss how do marketeers justify their marketing spend? This is a tough subject. As marketeers, we know its about multi-touch points – touching the audience at multiple levels to be … Read on →
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Categories
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Category Archives: Events
Have Marketing Tools Changed in Recent Years
As you may know, the CIM Surrey branch delivers events throughout the year covering many subjects which we feel will support your marketing efforts in any type of business. We’ve filmed some of these events – and during the next … Read on
Why I became a mentor
There was no one specific reason why I became a mentor – it was really more a combination of factors. To help and guide younger marketers as I was myself, earn CPD points, keep up-to-date and in tune with the … Read on
Customer experience marketing – are you seeing what your customers are seeing?
Following on from the recent Surrey CIM event ‘Managing Customer Experience’ I started to think about how to see the true value in customer experience focused marketing. Finding the value Learning the value of customer experience is one of the … Read on
Posted in Events, Marketing Tips
Tagged customer experience marketing, Lynzi Ashworth
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